Atomic Skis

August 31st, 2010 posted by admin
Atomic Skis

I am not the best skier ever and I do not practice throughout the whole year, but still I am a fan and love skiing especially on the Bulgarian tracks in some of the best Eastern European resorts. I must admit that gear is the only thing I pick up specificly since I want the best quality from the products I am using. This is the reason why the only brand of ski equipment I am fully satisfied with is Atomic - the one that many of the most famous skiers have used.

The brand was establish in 1955 in Wagrain, Austria. The founder of the company, Alois Rohrmoser, bough a small shop and expanded the production of winter sport gear. For that purpose, he used only high quality local timber and skilled craftsmen. During the years, the company gradually increased its production and became major suppliers for the European skiers. Later, by the 1970s, the export to the US became the major market for Atomic and the production required modernisation. This is the reason why the founder modernised significantly the production process with electronic systems and more precise approaches to adjusting and producing the skies.

Nowadays the brand in owned by Amer sports and the production is highly expanded. Atomic are producing gear for a huge part of skiers from all levels and their skies are prefered by most of the profesional racers. The company has established several production centres in Switzerland, the US and Eastern Europe ( currently the major factory for the Eastern market is being built in Chepelare, Bulgaria ).

The quality of the products they are producing is making Atomic the current ski gear producer and distributor - since the quality of the products is quite significant for every single skier, Atomic is the best choice by providing excellent gods and gear for its customers.

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